Photo of Mark Peddle, Newfoundland athlete and Sobeys employee kicking a soccer ball

From September 13 to 23, you can add “support Canadians with an intellectual disability” to your grocery list.

In celebration of Special Olympics 50th Anniversary, Sobeys stores from coast to coast (excluding Quebec) are hosting its first-ever in-store fundraising campaign for Special Olympics Canada. To participate, all you have to do is say “YES” to donating $2 at the check out during this 10-day period.

Sobeys, a dedicated partner since 2016, helps our athletes, families and coaches eat better and feel better with nutrition guides, cooking classes and fresh, accessible food. 

You can help Special Olympics athletes fuel their best by making this $2 donation from Thursday Sept. 13 to Sunday Sept. 23 at the following locations:

•    Sobeys
•    Safeway
•    Foodland Atlantic
•    IGA
•    Urban Fresh
•    Thrifty Foods

Sobeys' goal is to raise $700,000 for Special Olympics athletes across Canada during this 10-day campaign. 

Are you up for the challenge?

If your response is #ChallengeAcceptedSOC, round up your toonies – and tell five friends to do the same!

 

Special Olympics athletes pose for a photo at Sobeys
Special Olympics Ontario athletes Callum, Armando and Susan at Sobeys.

EAT LIKE AN ATHLETE PHOTO CHALLENGE

Special Olympics athletes take on challenges every day. In sport. And in life.

You can support the more than 45,000 children, youth and adults that participate in our programming by taking on our Photo Challenge to help raise awareness of the Sobeys in-store campaign. 

Your participation will enter you into a draw for the chance to win a Sobeys gift card!

1.    FRIENDS/FAMILY CHALLENGE

From Thursday, Sept. 13 to Sunday, Sept. 23 visit your nearest Sobeys, Safeway, IGA, Thrifty Foods, Urban Fresh, or Foodland to pick up the ingredients for your favourite healthy snack and make a $2 donation at the check out! 

Post a picture from your store visit to your publicly visible Instagram or Twitter account with #ChallengeAcceptedSOC @SpecialOCanada and tag your friends to do the same! Be creative!

Each user will be entered into a draw for a $50 Sobeys gift card. 

One entry per social media user.

2.    SPECIAL OLYMPICS TEAM CHALLENGE:

Want to win a $100 Sobeys gift card to fuel your team? Then participate in the Special Olympics Team Photo Challenge!

HOW TO PARTICIPATE:
Sobeys loves visits from local Special Olympics teams! From Sept. 13 to 23, rally your Special Olympics teammates to visit your nearest Sobeys, Safeway, IGA, Thrifty Foods, Urban Fresh, or Foodland to thank store employees for their support during the fundraising campaign.

Post a picture of your team during the store visit to your publicly visible Instagram or Twitter account with #ChallengeAcceptedSOC, @SpecialOCanada and @Sobeys. 

Be creative! Each team will be entered into a draw for a $100 Sobeys gift card. 

One entry per team.

*No purchase necessary to participate in either challenge.*

 

MARK YOUR CALENDARS: SAT. SEPT. 15 $2 = $4 AT THE SOBEYS FALL FOOD FAIR

On Saturday September 15, 2018 from 11:00 am-4:00 pm select stores will host Sobeys’ second national Food Fair in partnership with Special Olympics Canada.

Sobeys is encouraging customers to support their local Sobeys stores and make a $2 donation to Special Olympics at the check-out. All donations made at the Fall Food Fair will be MATCHED up to $150,000!

Theme: “Eating Like an Athlete,” focusing on healthy meal and snack solutions for on-the-go athletes and families.

When: September 15, 11:00 am-4:00 pm

Where: Select Sobeys banner stores in communities across the country.

Who: Anyone is welcome to attend. Select locations will also host Special Olympics athletes to share their stories.

What: Food samples and information on healthy eating for athletes and on-the-go families.

 

Challenge Accepted SOC